Forwarding Address: OS X

Wednesday, September 01, 2004

In case you missed it, the iMac G5 is out. Very nice. It's a tidy, rectangular white pizza box on a brushed metal stand, in 17" and 20" flavors. The marketing is interesting -- they're positioning it as a soulmate to the iPod. I guess that means you're supposed to buy one of each. From a technical angle, though, it's not a giant iPod, it's an iBook on a stick. The iMac isn't, and will never be, a new-technology showcase, those glories being reserved for the "Pro" line machines, i.e. PowerBook and Power Mac. So when a new iMac comes out, the biggest news is the shape of the case. This leaves the brilliant Jonathan Ive without much to say in the promotional videos. Which is not to say that this isn't a great little computer, because it sure seems to be. Now I'm just waiting for the day when the older iMac tech trickles down to the eMac and we can declare the CRT officially dead -- in Apple land, at least.


  • The marketing w.r.t. iPod positioning makes good sense. I don't have numbers, but my guess is their iPod user base is largely Windows users. Anyone looking to buy a new machine (school year is just about to begin!) may be convinced to think twice this time...

    By matt, at 10:54 PM  

  • That's a great point. See, the migration theme isn't quite dead yet!

    By pbx, at 10:08 AM  

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